not sure i agree entirely. What I think zip should do is game their lending products more for their customers - that is greater limits and longer interest free periods, for instance, for current customers who have demonstrated good borrowing behaviour with their zip accounts. I think larry has hinted at this a few times but it would be a good way to optimize the return on the book to a degree and encourage spending on zip as well (for the right customers, and discourage worse borrowers in a more subtle way if possible).
Z1P: StefanF vs the people, page-51
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