Ok so this is a question to glean your opinions about zipt...

Ok so this is a question to glean your opinions about zipt marketing punch. IMO the software they have developed with the value adds of low bandwidth access and subsequent data consumption reduction and increase in call quality are all bona fides. I do ask though whether their technical value is going to be duplicated/improved upon buy one of the big boys and rolled out through the existing and monstrous market share. I don't see zip as a company willing to sell their tech butveveryone has a price......will zip rage into the market with the marketing fire it needs? Hope this makes sense.... Writing on my cracked phone.