This is extremely positive, in light of their recent expanded production capacity that enabled the removal of the 7-10 days lag notice from their site about 10 days ago.
I was monitoring for any such message to reappear, which simply indicates a surge in demand.
If they caught up on demand from about 10days ago, and assuming they had planned to expand capacity cater to internet sales in the 50k plus range, one must wonder if internet sales have surged well above recent activity. This means their recent expanded capacity is being tested!
As a recap, their recently announced daily internet sales was in the 30-50k range, before the went about expanding production in order to keep up with demand. One would reasonably think you'd not only plan to meet the upper end of the daily range, but well and truly exceed your 50k daily revenue activity levels as part of your production planning.
Conclusion: the upper end of their daily revenues from net sales is being smashed! Demand for their product must have surged on the back of recent positive lab test and associated press.
I am trying to be reasonable in my assessment, knowing I'm probably biased being a holder, but I think it's hard to conclude that this is a massively positive indication for a sales surge!
Zoonvestor - hope that 3m litre capacity is enough!
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