Yep, directors are restricted to certain periods outside release...

Yep, directors are restricted to certain periods outside release of sensitive results - know that - but still he had to believe it was a fair price or he would have held.
I maintain my point that at $270 mil Cap, we need to see profit figures across sales to wholesale, retail and distribution outlets and from both production centers in NZ and USA, and plans for others, I do not doubt.

COVID won't last forever (thank goodness) but the news and reputation won by this company will last much longer - a real test of will and stamina for them and SHs.

Think carefully - save some cash for the real bargains which will arrive - remember the GFC down trend lasted about a year.