I am noticing it too. It's no secret that everyone has jumped on the hand sanitiser bandwagon and the market is being saturated with alcohol based hand sanitisers.
With that being said, I believe Zoono has several POD to other products that can set them apart. I am seeing similarities to A2m. there were many other formula brands, but A2 had an important POD and look where it is now. Additionally, Hand sanitiser sales seem to be a small part of Zoono business. A large portion of their sales come from sales of surface sanitiser through B2B channel, so they are in a different field to your local Baker's delight and laundromat.
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