But sometimes the URL will not properly explain what will be at...

But sometimes the URL will not properly explain what will be at the other end or what site you are going to....

https://hbr.org/2015/09/cybersecuritys-human-factor-lessons-from-the-pentagon

So you can put in your own title, by using the 'Insert' tab at the top of the editor (^^^ just up there), and then click on 'Link'
Then you put the URL into the box that asks for the URL, and below that is another box where you can write in your own Title.
Then you click 'Insert' and it will come up Like this....

Cyber Security Article