General comments/chat, page-15228

Hi Seboss,

There's absolutely no argument regarding the scale of the opportunities out there. The process of getting to the point of sale is however a long and no so straight forward one.

A concrete supplier can't just add whatever additive they want into a mix, no matter how effective it may be, especially on large scale commercial projects where the structural engineer needs to approve the design mix. Even when cost savings are obvious, you'll find that builders, concreters and engineers will stick to what they know best and aren't easily swayed away from traditional practices. Risks and liabilities are already frightening enough in the building industry, making the task of convincing a traditionally stubborn and paranoid industry even more difficult.

However, with enough testing and commercial trials, I have no doubt ADN will be able to make good coin out of this. It will however take time to do it. The advantage for ADN is that in order to get to that stage won't cause dilution because we will already be making a killing from our bread and butter activities which will easily fund our concrete adventures.