Over Sold, page-101

Partially agree. There are so many successful franchises all around the world . The future outlook for food franchise is pretty good and is unlike retail. The issues are whether the management has the ability to run the business. They need to have new products new ideas and new marketing campaign.
$3 is a fair value but most people including myself who wanted to buy in will wait til discounts rather than jumping in now at $3 as there is no incentive. My first purchase will be around $2.7-2.8 with more buying if it dropped to $2.5.
Dyor