if you have to ask that question you would not be capable of...

if you have to ask that question you would not be capable of understanding the answer. Like I said, either you like the meal as served, or shove your chair away from the table. Either way, I'm good.

and you do this for a living? Perhaps it's time to change jobs?

Here's some back of the envelope calculations which are admittedly crude so I await your corrections.

Let's take the upper end of of your more optimistic scenario as follows:

Using my market penetration assumption of 4% and $20 per animal per year, the result is $4,800,000 with $480,000 to $720,000 flowing to POH. This result indicates a contribution to share price of between 15 and 20 cents.Taking the upper end

$720,000 / 740,000,000m shares = less than $0.001 per share, that is, less than one tenth of one cent, and that's assuming all revenue flow to the bottom line which is unlikely. The company posted more than $5m in revenue this year and a substantial loss, how then can a mere increase of $720,000 in revenue amount to 15 -20 cents to the share price?