a small fish being eaten by a bigger fish

I can't believe people bought the fairy-tale story told by CMQ's management that their product was not just going take on antibiotics but wipe them out. Antibiotics have been around for many decades, did you really think the incumbent multi-national pharmaceutical companies were going to let a little Aussie company wipe them out. You've got to be kidding!!!

I have seen many start-ups tried to take on oil companies and failed. The same applied to Microsoft. They wipe you out or bought you out before you become a thorn in their side.

It's a fact of life. Just my thought.