"If your in the industry you would know you need to be unique"...

"If your in the industry you would know you need to be unique" UNIQUE MEANS LOW VOLUME, IT DOESN'T USUALLY EQUATE TO HIGHER MARGINS, AND USUALLY COMES WITH LARGER O/HEADS

"I work in recruitment I could have a whole new workforce within 4 weeks with. the right talent and ambition." SENIOR LEVEL TALENT RARELY COMES FROM RECRUITMENT AGENCIES WHO BELIEVE THEY CAN GET A CANDIDATE IN 4 WEEKS. THIS IS AN ABSOLUTE JOKE. REAL TALENT TAKES MONTHS/YEARS TO RECRUIT AS THEY ARE USUALLY TIED UP IN OTHER MEANINGFUL PROJECTS AND ORGANISATIONS. THE ONCE AVAILABLE IMMEDIATELY ARE USUALLY THOSE THAT LACK THE TALENT, AS WELL AS MEANINGFUL CONTACTS.

BTW WHAT IS YOUR QUALIFICATIONS AND EXPERIENCE ON MARKETING AND SALES OF INFANT FORMULA TO CHINA? VERY LITTLE I WOULD IMAGINE BASED ON YOUR POST. LAZARUS WOULD BURN THROUGH THE BALANCE SHEET BEFORE ANY CONSUMERS IN CHINA REMEMBER AND TRUST HIS PRODUCT. LARGER AND MORE ESTABLISHED COMPETITION WILL DWARF ANY MARKETING ACTIVITIES LAZARUS CAN AFFORD.