I know we don't discuss Megastar much but the whole Megastar concept is still very much alive. The opportunity is just as big.
As per last announcement on 30/07 - Quarterly Activities
The way I understand this announcement is that Recast will be the new Megastar (ie...Megastar will be added to Recast).
As I highlighted in purple "sports" is part of the competitions on the Megastar/Recast platform. So I would say Megastar Cricket is still very much alive & maybe plus other sports.
At the end of the day it's a talent competition platform so not really limited to any genre. (imo)
Also, I've noticed on GXR social media the past several months they've been posting 2 Arab musicians that's been signed by GXR Records.
I wonder if they'll utilise GXR Records to signing up winners from Megastar comps?
Egyptian-German Hip-Hop Artist Khalid Gad Drops His First Single’s Music Video | Egyptian Streets
"To date, Gad has built a solid reputation for himself in the Egyptian music and art scene, with multiple live performances and event appearances. Known for his creative covers and motivational tracks, the fast-rising artist is currently gearing up to release his debut album with
GXR Records, including eight singles and eight music videos."
Noel Kharman Live in Jordan – The Fashion With Style
"Noel’s recent affiliation with
GXR records is expected to elevate her reach and promote her exquisite talent further by introducing new collaborations and producing next-level music that the region can relate to and that would realize Noel’s full potential."