FNP v Oatly

Oatly Mktcap $12.80B @ $21.55.US IPO price was $17

Swedish cpy.Oat Milk product also sold in Australia. Only Oat based products but expanding into icecream and yogurt.

Doubled rev in 2020 to $421M but at a loss of -$60M.

Oat milk sales in the US have tripled in 2020, but Almond still No.1 of dairy substitutes.

Oprah, Natalie Portman and Howard Schultz celebrity investors.

For FY 20, FNP plant based beverages $132M rev for EBITDA 17M

Combined with Dairy & Nutritionals $495M rev for EBITDA loss of -$37M

For H1 FY21in Dairy & Nutritionals/Plants based beverages $285M rev for EBITDA$23.7M

Am I missing something here or are American investors that obsessed with celebrities?

FNP mkt cap currently $125M.Pro forma ownership @ maximum dilution its $380M mkt cap @ $0.45

Not sure what others think but I reckon the Milklab has better appeal and better branding than Oatly..?
With Milklab channels already established Oat Milk should be an easy addition for FNP to get into.

They also have plans to target quick service restaurants, grocery stores and international markets such as China and SE Asia.
DYOR, i've been wrong before.