hmm... Some company might not push their luck developing their own marketing services which will cost them more than outsourcing. Its part of Business Strategy, "To maximise Shareholders wealth", Many company who hold the term "Greed Is good" usually ends up with more lose than gains. By outsourcing it, company can fully allocate their valuable resources on the most potential project which will bring higher returns. Marketing service is not as simple as we have seen in daily life. They are much more complicated when you really dig inside it. It takes time, which is the most expensive cost, just to gather market info.
But I like your argument 123, it's kinda broaden my view. I am newbie in share trading and I need comment like that to assist me in this complicated trading.
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