Key question to me is, why on earth does it seem to be that...

Key question to me is, why on earth does it seem to be that bl... difficult to sell this and get it adopted when it seems to be such a "no brainer"??
The cement additive as H-K was a key reason for me to jump on board with ADN 3-4 years ago. We were supposed to be able to scrape the stuff off the ground, after 0.5-1m of overburden, remove the 50% sand (just to reduce the transport cost, not for product purity, there's plenty of sand in concrete!), and voila, sell it and generate revenue... Made a lot of sense to me as a civil eng.

I would dearly like to find out what is really happening there.

We were supposed to go mining by 22/2/22. Now, even 2 years later, we have patents, certification and ppl who want to distribute it (all over the world) - but still nobody who commits even wanting to buying it, aka OTA? WTH is going on?