Excellent article here in Review of optometry business on naturalvue use for presbyopia:
- practice sees upto 2000 patients per year
- prescribes naturalvue for majority
- fits for life so they can just keep reordering
really shows how the repeat ARR from patients who use VTI lenses grows each year with a multiple effect from existing patients continuing to use plus adding new patients each year.
https://www.reviewob.com/the-most-prescribed-multifocal-cl-in-a-practice-that-sees-up-to-2000-presbyopic-patients-annually/
Menicon Bloom Day European wide launch, page-18
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